My career as a writer started in the second grade, the year I won a contest for my short story titled, "The Man Who Would Not Take a Bath." That same year I applied my blossoming entrepreneurial skills to a neighborhood publishing venture and launched Lori's Newspaper, a publication that featured local news and sold for 10 cents a copy. Years later, with a comprehensive portfolio of copywriting projects and hundreds of magazine bylines to my credit, I'm still doing what I love.
As a magazine writer, I've interviewed the first woman to walk in space, the father of industrial design, the world's most famous zookeeper, award-winning inventors, stroke victims, centenarians, physicians, franchisees and entrepreneurs. I've pedaled my bike on the back roads of northern Michigan, carried a newborn over rocky fields of Lakeside daisies, sampled fresh-brewed beer with the brew master, and hiked with the Boy Scouts through West Virginia mountain forests—just to get a story. My articles have appeared in more than 70 publications, including Woman's Day, Forbes, Ohio Magazine, The Plain Dealer, Family Fun, Parents, Parenting, Cleveland Magazine, Home & Away, Cape Cod Life and The New York Times Syndicate.
As a copywriter, I've written for large and small organizations in a range of industries, from healthcare to finance to higher education and many more. In two decades, I've crafted a lengthy list of projects designed to help businesses and organizations convey messages that are clear, relevant and memorable. My resume includes working with Nationwide, OhioHealth, Cleveland Clinic, Scotts LawnService, Stanley Steemer, Alliance Data, The Ohio State University, Capital University, Wendy's International, United Way and Safelite AutoGlass, to name a few.
Personally, I love big cities, dark beer, live music, baseball and good conversation. I'm much less thrilled about coconut, air pollution and extremely hot weather. When I'm not writing—or visiting a big city—you might find me playing the piano, taking a brisk walk or creating delicious smoothies with my Vitamix.
If you need quality content creation or creative copywriting, I can help. Let's talk today.LinkedIn